Introduction: Why Forecast Accuracy Matters in Fashion In the fast-paced fashion industry, demand forecast accuracy plays a critical role in determining profitability, sustainability, and customer satisfaction. When forecasts are inaccurate, the impact ripples across the entire supply chain—from raw material sourcing to finished product distribution. Brands that overproduce end up…
								
								
								
								
								
								
								
								
								
								
								

