Fashion PLM

Fashion Calendar: How To Make An Efficient Plan To Succeed

February 1, 2023

Fashion is a constantly evolving industry and staying ahead of the curve requires careful planning and organization. Whether you are a small clothing line or a large fashion house, having a well-structured and efficient planning process is essential for success. One of the key components of this process is the creation and management of your apparel development calendar or fashion calendar.

An apparel development calendar, also known as an apparel product development calendar, is a timeline that outlines all the key steps involved in the creation of a new collection. This includes everything from the initial design process to production and ultimately the collection launch.

Having a clear and organized calendar in place can help ensure that you stay on track, meet important deadlines and deliver a successful collection every time.

How to Create a Fashion Calendar

So, how do you create an efficient and effective apparel development calendar? Let’s take a look at some key steps:

The first step in creating your calendar is to establish a timeline for each collection. This should include all the key milestones from concept to launch, such as design, sampling, production, marketing, and sales. Make sure to work backward from your launch date to ensure that you have enough time to complete each step and that you are not rushing any part of the process.

Establish a timeline

Set goals

Before you begin, it is important to have clear and specific goals in mind for each collection. This might include things like sales targets, market positioning, target customers, or even a specific theme or trend that you want to explore. Having a clear understanding of your goals will help you stay focused and make sure that each collection is aligned with your overall business strategy.

Collaborate with your team

Creating a successful collection is a team effort and it is important to involve all key stakeholders in the planning process. This includes designers, production teams, marketing specialists, and any other individuals who play a role in bringing your collection to life. Make sure to communicate clearly with your team, assign tasks, and ensure that everyone is aware of their responsibilities.

Factor in lead times

Lead times are the amount of time it takes to complete a specific task, such as sourcing fabric or producing samples. It is essential to factor in lead times when creating your calendar so that you have enough time to complete each task and make any necessary adjustments. Make sure to build in a buffer for unexpected delays or changes, as well.

Utilize technology

Technology can be a huge help when it comes to creating and managing your apparel development calendar. There are many tools available, such as project management software, calendars, and productivity apps that can help streamline your process and ensure that everyone is on the same page. Consider using these tools to stay organized and on track.

Stay flexible

The fashion industry is fast-paced and dynamic, and things can change quickly. It is important to be flexible and open to change and to be prepared to adjust your calendar if necessary. Make sure to have a contingency plan in place in case things do not go according to plan.

Review and revise

Finally, it is important to regularly review and revise your calendar to make sure that you are staying on track and that everything is running smoothly. This might involve making adjustments to the timeline, reassigning tasks, or even scrapping a collection and starting over if necessary.


In conclusion, having a well-structured and efficient apparel development calendar is essential for success in the fashion industry. By following these steps and utilizing technology, you can ensure that you stay on track, meet important deadlines, and deliver successful collections every time. The best way to manage your fashion calendars is through the TNA (Time and Action) Module in Wave PLM. Right now you can have our 3-month trial for free.

Time & Action Module of Wave PLM

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