EU compliance
The EU Green Claims Directive was a proposed law requiring companies to independently verify voluntary environmental claims. In June 2025, however, the European Commission withdrew the proposal entirely. It cited concerns about the administrative burden on smaller businesses. That withdrawal does not, in fact, mean unproven “eco-friendly” labels are now…
The EU Digital Product Passport is a digital record, linked to a scannable identifier on the product, that discloses a garment’s materials, origin, and environmental footprint. It comes from the Ecodesign for Sustainable Products Regulation (ESPR), which entered into force in July 2024. For fashion brands specifically, the Digital Product…
