Author Posts

Why the Beauty Supply Chain Is So Complex

Tatiana Kochergina PLM / Technology December 22, 2025
beauty supply chain

The beauty supply chain looks simple at first glance. Products move from concept to shelf. Many brands expect it to work like other supply chains. In reality, the beauty supply chain involves constant change, strict rules, and intense consumer expectations. Beauty brands manage formulas, raw materials, packaging, testing, and global…

Price Points in Fashion Explained: How Brands Set the Right Price for Every Product

Tatiana Kochergina Design / PLM December 17, 2025
price points in fashion

Pricing decisions drive success in the fashion industry. Every brand relies on a clear pricing strategy to survive highly competitive markets and constant price changes. Designers, merchandisers, and business leaders often confuse cost, price, wholesale price, and profit margin. This confusion leads to weak collections, increased prices at the wrong…